What Is Should Cost Analysis? A Practical Explanation
Should Cost
Definition
An estimate of what a product should reasonably cost based on materials, labor, manufacturing processes, and overhead.
Overview
Should Cost An estimate of what a product should reasonably cost based on materials, labor, manufacturing processes, and overhead. This baseline is developed by buyers, engineers, or procurement specialists to expose inefficiencies, validate supplier prices, and support negotiation. A well-constructed should-cost model breaks a total unit price into discrete cost elements so teams can see where value is created and where savings are possible.
Should-cost analysis is less about predicting the supplier’s accounting entries and more about creating a transparent engineering- and market-based view of cost drivers. The technique combines direct inputs (material lists, process routings, cycle times) with market data (commodity prices, regional labor rates, freight) and overhead allocations to arrive at a defensible target for each component or assembly.
What A Typical Model Includes
A practical should-cost model separates costs into logical buckets so you can act on them. Typical elements include:
- Materials: Bill of materials (BOM) quantities, grades, scrap allowances and current commodity prices for raw materials and purchased components.
- Direct Labor: Standard times for operations, local labor rates by skill level, and expected utilization.
- Manufacturing Overhead: Plant burden, utilities, maintenance, tooling amortization and indirect labor apportioned per unit or per run.
- Process-Specific Costs: Machine cycle times, setup frequency, inspection and rework rates tied to known production methods.
- Logistics And Packaging: Internal material handling, packaging materials, domestic inbound freight and export costs when applicable.
Why It Matters To Manufacturers And Buyers
Should-cost analysis helps manufacturers and buyers move from price acceptance to price understanding. For buyers it provides leverage during supplier negotiations and tender evaluations; for manufacturing teams it identifies the most impactful areas for product redesign, process improvement, and supplier development. When used correctly, should-cost reduces cost surprises, tightens margins, and focuses continuous-improvement efforts on the biggest levers.
How It Differs From Other Costing Approaches
Should-cost is distinct from historical accounting and activity-based costing (ABC). Accounting records what has happened; should-cost estimates what should happen under reasonable assumptions. ABC allocates overhead to activities for internal reporting; should-cost uses engineering and market inputs to build a forward-looking, actionable target. The three can complement one another: accounting data validates assumptions, ABC informs overhead allocation, and should-cost drives negotiations and design changes.
How To Use The Results
Once a should-cost estimate is developed, organizations typically use it for four purposes:
- Negotiation: Present a transparent breakdown to justify price discussions and to show where reductions are feasible.
- Design For Cost: Identify high-cost materials or processes and prioritize design changes (material substitution, part consolidation, or tolerance relaxation).
- Supplier Development: Target process improvements or investments where suppliers can reduce unit costs and meet the should-cost target.
- Bid Evaluation: Compare supplier quotes against a neutral benchmark to spot outliers, low-ball bids, or missed cost elements.
Common Pitfalls And How To Avoid Them
Many should-cost efforts fail because the model lacks credible inputs or stakeholder buy-in. Avoid these mistakes:
- Poor Data Quality: Use current commodity prices, updated labor rates and validated cycle times rather than relying on antiquated spreadsheets.
- Over-Complexity: Keep the model focused on the most material cost drivers; too many low-value details dilute effort and slow decision-making.
- Ignoring Supplier Reality: Validate engineering assumptions with floor-level observations or supplier audits to ensure process representations are realistic.
- No Continuous Update: Treat should-cost as a living tool; refresh inputs after design changes, commodity shifts, or process improvements.
Practical Example
For a stamped metal bracket, a should-cost model would start with the BOM and include sheet metal cost per kg, blanking and forming cycle times, stamping press throughput, tooling amortization per part, secondary operations (deburring, plating), inspection, and packaging. If the material accounts for 45% of the final cost and plating 20%, those areas become primary targets. A negotiation backed by this model can focus on material grade changes or combining plating runs to reduce setups and cost.
In short, the Should Cost model is a practical, engineering-driven estimate that exposes where money is spent and where it can be saved. When built with current market data, validated process times, and clear overhead rules, it becomes a repeatable tool for negotiation, redesign, and supplier improvement.
Sources And Additional Reading (3)
- Manufacturing Extension Partnership (MEP)
“Manufacturing Extension Partnership (MEP).” National Institute of Standards and Technology, https://www.nist.gov/mep.
- Institute for Supply Management
“Institute for Supply Management.” Institute for Supply Management, https://www.ismworld.org/.
- Calculate Your Startup Costs
“Calculate Your Startup Costs.” U.S. Small Business Administration, https://www.sba.gov/business-guide/plan-your-business/calculate-your-startup-costs.
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