Flaviar Introduces Innovative Payment Solutions for Alcohol Sales on Shopify
Flaviar, Inc. has launched Flaviar Checkout and Flaviar Pay, innovative solutions to facilitate compliant alcohol sales on Shopify and other ecommerce platforms. These tools integrate Flaviar's extensive fulfillment network and order management with Shopify's checkout system, simplifying online sales for alcohol brands. The partnership with RNDC and the introduction of "Flaviar For Business" consolidate these offerings, providing comprehensive support, marketing, and insights to help brands scale and connect with consumers effectively.
William Carlin
24 Jun 2024 8:24 PM
Launch of Flaviar Checkout and Flaviar Pay
Flaviar, Inc. has launched Flaviar Checkout and Flaviar Pay, groundbreaking solutions designed to streamline the compliant sale of alcoholic beverages for Shopify-powered stores. This development follows Flaviar's 2023 acquisitions of Wine-Searcher and Barcart, reinforcing its position as a leading platform in the global bev-alc ecommerce sector.
Seamless Integration with Shopify
Flaviar Checkout integrates Flaviar’s extensive retailer fulfillment network, advanced order management system, full-service shipping, and customer support with Shopify’s industry-leading checkout system. This seamless integration allows alcohol brands to effortlessly establish an online presence, navigate compliance challenges, and manage operations. Additionally, Flaviar Checkout can be implemented on other ecommerce platforms with minimal coding, and select plans now include Shopify Plus.
Transforming Online Alcohol Sales
Jugoslav Petkovic, Co-Founder & CEO of Flaviar, highlighted the transformative impact of these solutions: "Flaviar Checkout revolutionizes how spirits are sold online. For whiskey brands or any alcohol sellers, becoming a Shopify merchant is now simpler and more efficient. Beyond just setting up an online store, our services ensure that your products are listed on Flaviar.com and Caskers.com, supported by dedicated marketing programs. As your brand expands, you gain access to our full suite of advertising and insights solutions."
Praise from Shopify
Ritu Khanna, VP of Global Partnerships at Shopify, praised Flaviar’s offerings for addressing the unique challenges in the alcohol industry: "Flaviar equips businesses to scale and enhance their reach through its comprehensive digital platform, delivering exceptional value and connecting merchants with more customers."
Strategic Partnership with RNDC
The collaboration with Republic National Distributing Company (RNDC) plays a crucial role in bringing these solutions to market. Emily Xu, RNDC’s Senior VP of eCommerce and Marketing, emphasized the partnership’s pioneering nature: "By combining RNDC's national scale, Shopify's ecommerce platform, and Flaviar's technology and operational capabilities, we accelerate digital innovation in the beverage alcohol industry. This partnership offers our suppliers a scalable, turnkey solution to strengthen their digital presence."
Introducing Flaviar For Business
Flaviar has also introduced “Flaviar For Business,” which consolidates Flaviar Checkout, Flaviar Pay, and its digital advertising and business insights services. A notable early success is Wine-Searcher, which, since its acquisition by Flaviar, has seen direct-to-consumer sales soar, achieving conversion rates six times better than ecommerce benchmarks.
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