ProShip Introduces a New Way to Make Smarter Shipping Decisions at Manifest 2026
ProShip announced at Manifest 2026 the launch of a new shipping optimization and decision-management tool designed to make complex, high-volume parcel decisions easier to manage and understand. Built on ProShip’s Advanced Date Shopping capabilities, the tool gives operations teams a no-code way to configure carrier rules, visualize why each shipping decision was made, and measure the impact on cost and performance. By combining automation with transparency and control, the solution helps enterprise shippers adapt parcel strategies without relying heavily on IT or custom development.
William Carlin
10 Feb 2026 5:38 PM

ProShip Introduces a New Way to Make Smarter Shipping Decisions at Manifest 2026
ProShip used Manifest 2026 to introduce a new optimization and decision-management tool aimed at a familiar pain point for enterprise shippers: making the “right” carrier decision without layers of complexity, custom code, or constant IT involvement.
The new tool builds on ProShip’s existing Advanced Date Shopping capabilities, but shifts the focus toward usability and visibility. Instead of shipping logic living behind the scenes in hard-to-change configurations, teams can now see, manage, and adjust how decisions are made in a much more practical way.
Giving Operations Teams Control Back
In many shipping environments, even small changes to carrier logic can require developer support or lengthy configuration work. ProShip’s new approach is designed to remove that bottleneck.
With this update, logistics teams can set carrier cutoff times, define service preferences, and adjust cost or service trade-offs directly through an intuitive interface. That means operations teams can react faster when carrier performance changes, volumes spike, or business priorities shift without waiting on engineering resources.
Clear Visibility Into “Why” a Carrier Was Chosen
One of the most valuable aspects of the new tool is transparency. Instead of trusting a black box, teams can see exactly how each shipment was optimized, which carrier was selected, and why that decision won.
ProShip also layers in analytics that help teams understand the impact of those decisions over time. Shippers can track savings, compare carrier performance, and quantify ROI, turning shipping optimization into something that’s measurable and explainable rather than abstract.
Built for Real-World Parcel Complexity
Enterprise parcel strategies are rarely static. Volumes change, networks evolve, and customer expectations continue to rise. ProShip’s latest update is built with that reality in mind, giving teams the flexibility to adapt their decision logic as conditions change.
By combining automation with visibility and control, the tool helps reduce manual intervention, lower reliance on custom development, and improve consistency across high-volume shipping operations.
Seeing It in Action at Manifest
ProShip is showcasing the new optimization tool live at Manifest 2026, giving attendees a hands-on look at how shipping decision logic can be managed more simply without sacrificing sophistication.
For enterprise shippers dealing with complex, multi-carrier environments, the launch highlights a clear trend: smarter shipping doesn’t have to mean more complexity.
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