TGW Logistics Unveils Bold New Brand Identity Reflecting Growth and Innovation
TGW Logistics has unveiled a bold new brand identity, reflecting its transformation as a leader in warehouse automation. The rebranding, featuring fresh colors, dynamic design, and the slogan "It’s possible," reinforces the company’s commitment to innovation, collaboration, and growth. With a recently surpassed $1 billion revenue milestone and an expanded focus on software and digitalization, TGW Logistics is strengthening its presence in Europe, North America, and Asia while continuing to push the boundaries of efficiency and technology in the supply chain industry.

William Carlin
03 Feb 2025 10:23 PM

TGW Logistics Unveils Bold New Brand Identity Reflecting Growth and Innovation
TGW Logistics has introduced a rebranded corporate identity that reflects its ongoing transformation in the fast-evolving world of warehouse automation. The new brand presence builds upon the company’s 55-year legacy, incorporating fresh colors, bold design elements, and a powerful new slogan: "It’s possible."
A Strategic Evolution for a Changing World
As companies navigate an increasingly complex business landscape, TGW Logistics aims to challenge traditional trade-offs between profit and sustainability, technology and humanity, and speed and precision. The updated branding embodies the company's philosophy of embracing collaboration and integrating the best of both worlds.
Strengthening Market Position with Innovation
TGW Logistics has experienced significant growth in recent years, recently surpassing the $1 billion revenue milestone. Alongside its expertise in mechatronic engineering, the company has expanded its focus on software and digitalization, reinforcing its role as a leading systems integrator. The brand transformation signals TGW Logistics' commitment to clarity, innovation, and continued evolution.
A Vision for the Future
The rebranding is designed to strengthen TGW Logistics’ presence in key markets across Europe, North America, and Asia. The updated visual identity symbolizes variety, multidimensionality, and dynamism, while the "It’s possible" slogan serves as a pledge to customers, suppliers, and employees to push boundaries and turn ambitious visions into reality.