Prioritize carrier connectivity, proximity to BR-101 and nearby ports, WMS/API integration, cross-dock throughput, cold chain if required, SLA performance history, and flexible capacity. Ensure the 3PL can segment SKUs by velocity and provide clear cost-to-serve analytics to match service levels with margins.

Closer proximity to BR-101 and the ports of Itajaí or São Francisco do Sul reduces dray distances, fuel and driver time, and enables same-day regional dispatch. Strategic location lowers per-shipment transport cost, improves delivery windows, and supports consolidation opportunities for lower landed cost.

Require a modern WMS with real-time inventory, API/EDI integrations, batch and lot tracking, automated pick/pack options, temperature-controlled storage when needed, and dedicated returns processing. Visibility tools and exception management are critical for omnichannel SLAs.

Negotiate clear unit pricing, storage tiers, throughput vs. minimums, accessorial definitions, SLA credits, fuel and seasonal surcharges, and volume tiers. Include review windows for rate resets and incentives for volume growth to align 3PL incentives with your cost-to-serve goals.

Validate via on-site audits, KPI dashboards (OTD, inventory accuracy, order cycle time), client references, disaster recovery plans, and proof of contingency capacity. Confirm multi-carrier options, redundant handling areas, and the provider’s ability to scale labor and equipment during peaks.