Brands can expect lower occupancy and labor costs, shorter inland transit to Northeast markets, and flexible warehouse sizing for seasonal demand. Emphasize providers with TMS/WMS integration, cross-dock capability, and established carrier lanes to maintain consistent lead times and reduce cost-to-serve.

Overall occupancy and labor rates are typically lower than coastal hubs, driven by cheaper land and regional labor markets. Expect lower base rent and handling rates, though transportation to distant end markets can add variable freight expense—so evaluate total landed cost rather than rent alone.

Prioritize clear visibility (WMS/TMS integration, API connectivity), racked capacity, cold-chain if needed, value-added services (kitting, returns processing), and proven carrier contracts. Also assess scalability, SLA terms, and contingency plans for peak seasons.

Expect efficient road links to nearby urban centers and improving rail options that reduce inland transit times versus purely road-only routes. For coastal metros and long-haul lanes, consolidated freight and scheduled rail departures can lower costs, while cross-border routing requires carriers with experience handling customs and transshipment in the region.