Rolls Right

Western Canada’s Trusted Logistics Partner Since 1976.

In the 1970’s, cell phones were almost non-existent which meant everything was dispatched via phone or in person. The limit in lines of communication and lack of funding cost him immense time and effort to keep the business running. A set of radios was what he needed to improve communication and tracking processes with his drivers. Unfortunately, in the 70’s CB radios were $2000 a piece and he needed 10 of them totaling $20,000, which also happened to be $20,000 over his budget. The finances to obtain one might compromise his savings to put food on the table. In moments of conflict, he would think back on why he chose to immigrate to Canada–to start a better life, to raise a family, and provide them opportunities that he never had as a child growing up. In order to do all of them, he must take calculated risks. This constant reminder has motivated him to make the toughest choices that significantly changed his life and those around him. With his consistency and determination, the business steadily grew from 1 to 10 trucks. He continued to drive a delivery truck himself and managed every other aspect of the business, ranging from accounting and hiring to sales. He went through many trials and challenges as he was building his own business while raising his family.