Assess proximity to national highways for predictable road freight, availability of cross‑border clearance points, on‑site loading docks and yard depth for trunking, IT connectivity (WMS/TMS APIs), and warehouse capability for value‑added services like kitting and returns.

Expect lower land and labor rates versus Bangkok, which can reduce per‑unit storage and handling costs. Evaluate local labor skillsets for SKU complexity and seasonal variability, and confirm 3PL training and retention practices to avoid service variability.

Require real‑time inventory visibility (cycle counts and WMS), fast pick‑pack operations, scalable labor for peak demand, carrier integrations for last‑mile options, and reverse logistics processes for returns and refurbishing.

Prioritize proximity to major highways, flood and seasonal risk assessments, lead times to primary customers, contingency plans for carrier disruptions, and customs/intermodal handling capability if serving cross‑border lanes.